
The Advantages of Google Ads
Are you using everything Google Ads have to offer to their full potential? Recently Google launch...

TikTok Takeover
Two years ago TikTok took the world by storm. While people were stuck inside, bored and looking f...

Instagram: The Influencer of Marketing & Commerce
Although social commerce and social media marketing have been around for a while, there’s been a ...

Customize the Creative in a Dynamic Ad
In Ads Manager, you can use Creative Tools to customize how images from your catalog appear on yo...

Creating Instagram Videos Just Got Even Easier
Starting today, we’re combining IGTV and feed videos into one format - Instagram Video. We’r...

Introducing Ads in the Instagram Shop Tab
Today we’re launching ads in the Instagram Shop tab globally to make it easier for people to...

How to Use Instagram’s Audience Insights to Improve Your Next Ad
At Instagram, we’re committed to helping creators turn their passion into a living and sup...

Futurelife
Futurelife partnered with TDMC in 2020 and over the course of the last 2 years we’ve executed a hyper focussed customer acquisition strategy that laid the foundation for the launch of a D2C E-commerce channel for the business. On 11 January 2022 we launched the Futurelife e-commerce store driving 6 figure revenues and a 1.5%+ conversion rate in the first 4 weeks of launch

The impact of COVID-19 on ecommerce in SA
As a predominantly ecommerce focussed business that started in 2013, it's fair to say that th...